Roy Fox recently illustrated the packaging for a new line of teas being sold by Blue Q. The Easy Pleasy teas are Peach and Ginger, Earl Grey, and Red Rooibos flavors.
Roy says, "It's always a thrill to work with the Blue Q creatives to develop new products. This exploration was especially exciting for me since they were developing a line of organic teas from scratch. The only given was the size and shape of the box. The brand name, imagery, flavors and even the brewing directions were all open to examination. I wanted to pay homage to the great oriental tea lines of the past, while developing a theme to maintain consistency throughout the different flavors, yet still allow for quirks and spontaneity."
http://www.blueq.com/teabags/
Heflinreps Illustration Agency
http://www.heflinreps.com/
Roy says, "It's always a thrill to work with the Blue Q creatives to develop new products. This exploration was especially exciting for me since they were developing a line of organic teas from scratch. The only given was the size and shape of the box. The brand name, imagery, flavors and even the brewing directions were all open to examination. I wanted to pay homage to the great oriental tea lines of the past, while developing a theme to maintain consistency throughout the different flavors, yet still allow for quirks and spontaneity."
http://www.blueq.com/teabags/
Heflinreps Illustration Agency
http://www.heflinreps.com/
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